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Celebrity endorsement- on a coffeemaker

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Celebrity endorsement- on a coffeemaker

Old 11-23-2016, 03:50 PM
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Default Celebrity endorsement- on a coffeemaker

I saw a print ad in the N Y times by Roger Federer the tennis star for a Jura coffeemaker, a higher end $3500 or so computerized coffeemaker. 10 strengths 3 temperatures and a computer in it to save your brew details. seems would be really nice, controls the extraction time.
what do the stars get paid for an endorsement like this $50,000??

Last edited by edwardh1; 11-23-2016 at 04:20 PM.
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Old 11-23-2016, 04:28 PM
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The bigger question is what kind of schmuck actually buys a product due to endorsements?
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Old 11-23-2016, 05:44 PM
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If you are old enough, you will remember Joe DiMaggio hawking Mr. Coffee.
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Old 11-23-2016, 05:54 PM
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Originally Posted by Restrain View Post
If you are old enough, you will remember Joe DiMaggio hawking Mr. Coffee.
Love my 4 cup Mr. Coffee Jr. on the boat. Went with the gold mesh filter to save space and not have to keep filters on board.
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Old 11-23-2016, 06:27 PM
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Originally Posted by mitchk View Post
The bigger question is what kind of schmuck actually buys a product due to endorsements?
My aunts husband (guess he was my uncle) developed the electric grill ... They took on George Foreman as a sponsor and well - the rest is history .... Lot of power in marketing with the right endorsement

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Old 11-23-2016, 07:02 PM
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Old 11-23-2016, 07:14 PM
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Originally Posted by edwardh1 View Post
I saw a print ad in the N Y times by Roger Federer the tennis star for a Jura coffeemaker, a higher end $3500 or so computerized coffeemaker. 10 strengths 3 temperatures and a computer in it to save your brew details. seems would be really nice, controls the extraction time.
what do the stars get paid for an endorsement like this $50,000??
I doubt he'd get out of bed for $50K. I'd imagine high 6 digits possibly 7.
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Old 11-23-2016, 07:22 PM
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Originally Posted by RyanL11 View Post
I doubt he'd get out of bed for $50K. I'd imagine high 6 digits possibly 7.
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Old 11-23-2016, 07:29 PM
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Originally Posted by triplenet View Post
My aunts husband (guess he was my uncle) developed the electric grill ... They took on George Foreman as a sponsor and well - the rest is history .... Lot of power in marketing with the right endorsement

Poor Hulk Hogan turned that gig down if i remember correctly.
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