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Price matching

Old 06-02-2015, 05:20 PM
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Default Price matching

What am I missing regarding the online price matching thing.
Example. I am pricing a few ( 5 or 6 ) new inshore spinning reels and in my search came across a website ( pretty well known ) that advertises price matching.

Now if I find said reels at what I consider a good price at company A, why would I ask company B to price match?
Now if company B were to advertise something such as " we will meet or beat any competitors advertised price for same item/items by a certain percent " then that would make more sense.
What am I missing?
Old 06-02-2015, 05:24 PM
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I'm with you. I've never understood it either. I freely explain my thinking when retailers offer to price match, and they usually look at me like I'm the asshole.

Why reward a higher priced company by giving them the opportunity to sell you something that is advertised at a better price elsewhere? Why not reward the company offering the item at the lower price with your business?
Old 06-02-2015, 06:40 PM
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Convenience, probably...
Old 06-02-2015, 06:42 PM
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Location, location, location...
Old 06-02-2015, 06:50 PM
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Just to clarify, both are online retailers.
Old 06-02-2015, 06:59 PM
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Originally Posted by Double tyme View Post
I'm with you. I've never understood it either. I freely explain my thinking when retailers offer to price match, and they usually look at me like I'm the asshole.

Why reward a higher priced company by giving them the opportunity to sell you something that is advertised at a better price elsewhere? Why not reward the company offering the item at the lower price with your business?
Old 06-02-2015, 07:17 PM
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Kind of related is the "if you can find it for lower, we'll match it or it's free"

I don't understand why people think they are ever going to get something for free.

Why would they give away a product versus matching the price and making something??
Old 06-02-2015, 07:56 PM
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In business, people ask me all the time for a last look at a deal. My answer is always "if you can go lower, give me that number now. if you don't want to go lower unless you have to, someone is going to beat you. Whatever number you give, I am not going to give anyone a chance to sharpen their pencil to beat your number." After a deal is awarded, I will often call the guys who could have gone lower chose not to and say (without giving specific numbers) "you came close (or really close, if true), better luck next time".
Old 06-02-2015, 08:01 PM
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It's a marketing ploy. The impression the retailer wants to give a window shopper is their prices are already low.
Old 06-03-2015, 04:10 AM
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Originally Posted by Fish'nFool View Post
It's a marketing ploy. The impression the retailer wants to give a window shopper is their prices are already low.
X2.

The only company I rember that actually had an awesome price matching policy was the audio company Tweeter. They promised to mail you a check for the difference if within 30? Days after purchasing they or a competitor advertised a product you bought for a lower price.
Old 06-03-2015, 07:40 AM
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For online stores, it doesn't make much sense. I can definitely see it for B&M stores matching online prices.

I can only thing of a couple reasons why it may make sense to buy from Company B in your example. First would be if you were already buying some items from customer B, you could get your whole order from customer B at the best total price. Another reason would be if Company B has a better reputation (Return policy, customer service, etc.) than Company A.
Old 06-03-2015, 08:24 AM
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Company A provides no knowledge, no tech support, isn't an authorized dealer or authorized installer and has no inventory or brick and mortar store.

Company B provides decades of knowledge, free tech support, is an authorized dealer and authorized installer and has inventory on hand and a full service brick and mortar store.
Old 06-03-2015, 08:25 AM
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I do it all the time on here. I offer THT venders The opportunity to match the sale prices of bigger stores. I would rather give my business to the small online store then the huge one so if I see a sale on a reel I want I ask the small guy if he can match it. They normally can and they normally seem happy I chose to go with them
Old 06-03-2015, 08:27 AM
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lets say there is a web site you buy a lot of stuff from. but you see what you are looking for cheaper on some other site, your favorite site can retain you by matching the price?
Old 06-03-2015, 08:50 AM
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Originally Posted by BoemarineBrian View Post
Company A provides no knowledge, no tech support, isn't an authorized dealer or authorized installer and has no inventory or brick and mortar store.

Company B provides decades of knowledge, free tech support, is an authorized dealer and authorized installer and has inventory on hand and a full service brick and mortar store.
In my case, both companies A & B are for the most part fishing tackle oriented and I assume are authorized to sell as well as repair their ware. Seeing as both companies off the same manufacturers incentives. I.E. Buy a reel recieve a manufacturers rod after sending in the paperwork.

That being said, again in my case, if there is a problem I will take the reel and have it repaired locally or toss it and get another because it is ppriced right.

IMHO,even if it were a big ticket item that was purchased online, I would take it to a local dealer to have fixed or call the manufacturer for technical support.
There is only so much support an online retailer can offer someone over the phone or even email, especially when they are hundreds of miles away.
Old 06-03-2015, 08:57 AM
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If Amazon price matches then I prefer to get it from them than someone else online that I do not do business with often. The shipping speed and customer service are hard to beat.
Old 06-03-2015, 01:51 PM
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One of my pet peeves is when a customer comes into my store and asks if I can beat a competitors price.. One particular competitor of mine, about 60 miles away always gives outrageous prices.. when the customer comes in and asks, I ask them where they have priced it at.. If they tell me that particular store I tell them to go buy from them and that I can't stay in business selling products below operating cost.. 95% of the time they come back and pay more with me.. The other 5% of the time they come back to me for the service that my competitor won't offer because he didn't make any money to begin with.. Cheapest is not always best.
Old 06-03-2015, 05:06 PM
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Originally Posted by amofgreenville View Post
One of my pet peeves is when a customer comes into my store and asks if I can beat a competitors price.. One particular competitor of mine, about 60 miles away always gives outrageous prices.. when the customer comes in and asks, I ask them where they have priced it at.. If they tell me that particular store I tell them to go buy from them and that I can't stay in business selling products below operating cost.. 95% of the time they come back and pay more with me.. The other 5% of the time they come back to me for the service that my competitor won't offer because he didn't make any money to begin with.. Cheapest is not always best.
Why is it a pet peeve? Is it upsetting that they shopped somewhere else first and got a better price than you can offer?

There is nothing wrong with shopping around for a better price. Every business that I know does it. Why should it be any different for the consumer?

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